A holistic mentoring programme for creative entrepreneurs

OVERVIEW

Embrace the
golden standard
in entrepreneurship

Today, failure rates among new creative ventures remain very high, despite the abundance of tools and freely available knowledge. If you struggle, you’re not alone! To move forward, you must try to shift your perspective and adopt a venture designer mindset that focuses on a genuine connection with your audience, allowing you to balance subjective vision with the real needs of others

“The bridge between your bright vision and its lasting success rests on creative evaluation"

Greg Wit

founder • design mentor

After two decades of working with creative startups and Fortune 500 companies, I’ve seen how creators—nearly everyone from solo artists to executives of large teams can easily fall into the trap of clinging too heavily to their bold entrepreneurial ideas without assessing whether they deliver any real value, leading most of the time to failure. We all have been there at least once

To bridge that gap, I developed a framework that utilises axiology—the philosophical study of values—to help venture designers evaluate the impact of their work more effectively, enabling them to identify areas for growth and continue progressing

→  LinkedIn

→  gregwit.com

INTRODUCING

Design
Axiology

Mentoring Programme

A 3-stage journey that helps venture designers build entrepreneurial confidence by mastering creative evaluation — in just 12 sessions

EMPOWERING YOU TO

Unlock the full potential of your Creative Venture

THE FORMULA

Acquire professional clarity through personal growth

An integrative framework that blends human-centred design with self-development

Emotional Intelligence

Creative Thinking

Personal Agency

Ethical Leadership

PROGRAMME OUTCOMES

1

Create work that connects with your audience

Learn how to craft compelling work that speaks directly to your audience’s needs, emotions, and experiences

2

Break free from creative blocks and inconsistency

Embrace a structured process to guide your creative work, ensuring continuous growth and fresh ideas

3

Assess and refine your work before it goes live

Learn to pivot and adjust your creative vision with what works, ensuring you deliver real value

4

Stand out in a crowded creative world

Develop key strategies to clearly articulate the unique value of your work to attract new clients and collaborators

PROGRAMME TIERS

TIER 1

Essential

for Early-stage Creators

who want to pitch their first project

✓ Assess your audience fit

✓ Clarify your signature offer

✓ Adjust your core messaging

€99/ssn

or €999 for all 12 sessions

TIER 2

Advanced

for Creative Startups

who want to land their first big client

✓ Reevaluate your positioning

✓ Validate your value proposition

✓ Fine-tune your client pitch

€199/ssn

or €1999 for all 12 sessions

REFERENCES

Adam
Aspiring entrepreneur from Poland

“I wish they’d taught this at Uni—this programme gave me real confidence to break through and pitch my first project!”

Lucie
Early-stage creative from Czechia

“My portfolio finally has a clear direction and unique voice—and I landed already my first client before finishing even the programme!”

Johann
Freelancer from Germany

“I now evaluate my work more critically and communicate my USP to clients more persuasively. Worth every penny spent!”

Siobhán
Solopreneur from Ireland

"The programme helped me open up new doors, refine my business direction and develop an offer I’m finally proud to pitch."

 Antoine
Startup founder from France

“I can not recommend it more! This framework helped us reframe our vision, leading to independently securing our first funding round!”

Charlotte
Business owner from the UK

“A true game-changer that streamlined how we run our business today, increasing our client retention by an astonishing 15%!”

YOUR FAST TRACK

From idea to real-world impact

CONTACT

Ready to build something extraordinary?

Start the conversation today to discover how Design Axiology can help you develop a business you can love

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