Your ultimate guide to safeguard your creative venture
OUR VISION
A new creative
paradigm shift
For decades, creative entrepreneurs believed that to reach the top, they had to disrupt established norms and elevate personal vision above all else. While some have succeeded, many more have failed—and their stories rarely get told. Today, we know that lasting influence is only possible when our ideas genuinely connect with our audience. To move forward, we must learn to balance our subjective opinions with the objective needs of others, working together toward a brighter, more unified future for all
“Entrepreneurs who question their creative ideas hold the key to lasting success"
Greg Wit
founder | creative mentor
After two decades working with creative startups and Fortune 500 companies worldwide, I’ve seen how easy it is for creators—from solo artists to executives of large teams—to fall into the trap of relying too much on their subjective opinions rather than critically assessing their craft. This tendency can limit our ability to influence others and, over time, lead to missed opportunities or even failure. To bridge this gap, I’ve developed a mentoring programme that helps entrepreneurs master creative evaluation, ensuring their visions resonate with people and drive positive impact
INTRODUCING
Design
Axiology
The art of creative evaluation,
a structured 1:1 mentoring programme designed to help creative entrepreneurs refine their influential vision to attract new clients and collaborators
Empathise | Innovate | Influence | |||
PROGRAMME LEVELS
Master
for founders who want to advance to their next creative milestone
€299
per lesson
or €2999 for all 12 lessons
Venturer
for solopreneurs who want to expand their creative venture
€199
per lesson
or €1999 for all 12 lessons
Pathfinder
for anyone who wants to kickstart their creative side hustle
€99
per lesson
or €999 for all 12 lessons
EMPOWERING YOU TO
Unlock the full potential of your Influential Vision
TESTIMONIALS
Master - Charlotte
Entrepreneur / UK
“A true game-changer that streamlined how we run our creative projects today, increasing our client retention by an astonishing 15%!”
Master - Antoine
Startup Founder / France
“A framework every early startup should know about if they want to stand out and independently secure their first funding round!”
Venturer - Siobhán
Solopreneur / Ireland
“A whole new world of possibilities has opened up! I highly recommend it if you struggle to change direction in your entrepreneurial journey.”
Venturer - Johann
Freelance Designer / Germany
“I now evaluate my work more critically and have become much more persuasive in articulating ideas to my clients.”
Pathfinder - Lucie
Emerging Creative / Czechia
“My portfolio has finally a unique point of view. I have already signed a major client even before completing the programme!”
Pathfinder - Adam
Design Student / Poland
“I wish this had been part of my design courses at Uni—this programme gave me a real advantage over my peers!”
INCLUDED DISCIPLINES
Design Psychology
Design Thinking
Design Theory
Design Philosophy
LEARNING OUTCOMES
On completion of this programme, you will be better able to:
1
Create work that connects with your audience
Learn how to craft compelling work that speaks directly to your audience’s needs, emotions, and experiences
2
Break free from creative blocks and inconsistency
Embrace a structured process to guide your creative work, ensuring continuous growth and fresh ideas
3
Assess and refine your work before it goes live
Learn to pivot and adjust your creative vision with what works, ensuring you deliver real value
4
Stand out in a crowded creative world
Develop key strategies to clearly articulate the unique value of your work to attract new clients and collaborators
YOUR FAST TRACK
From idea to real-world impact
JOIN US
Accelerating the world’s transition to Creative Consciousness
We are a collective of creatives on a mission to guide the next generation of visionaries toward a more conscious and critical approach to the world. Through a unique blend of creative education and entrepreneurial mentorship, we empower individuals to think, create, and connect in ways that inspire a brighter, more hopeful future for all
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