DISCOVER YOUR
Missing link
to Creative
Confidence
A holistic mentoring programme for creative entrepreneurs
OVERVIEW
Embrace the
golden standard
in entrepreneurship
Today, failure rates among new ventures remain very high, despite the abundance of tools and freely available knowledge. If you struggle, you’re not alone! To move forward, you must try to shift your perspective and adopt a venture designer mindset that focuses on a genuine connection with your audience, allowing you to balance subjective vision with the real needs of others
“The bridge between your bright vision and its lasting success rests on creative evaluation"
Greg Wit
founder • design mentor
After two decades of working with creative startups and Fortune 500 companies, I’ve seen how creators—nearly everyone from solo artists to executives of large teams can easily fall into the trap of clinging too heavily to their bold ideas without assessing whether they deliver any real value, leading most of the time to failure. We all have been there at least once
To bridge that gap, I developed a framework that utilises axiology—the study of values—to help venture designers evaluate the impact of their work more effectively, enabling them to identify areas for growth and continue progressing
INTRODUCING
Design
Axiology
Mentoring Programme
A 3-stage journey for venture designers—empowering them to use creative evaluation to develop a business they can love, in just 12 sessions
| Rediscover | Refine | Reframe | |||
THE FORMULA
Acquire professional clarity through personal growth
An integrative framework that blends human-centred design with self-development
Emotional Intelligence
Creative Thinking
Personal Agency
Ethical Leadership
PROGRAMME OUTCOMES
1
Create work that connects with your audience
Learn how to craft compelling work that speaks directly to your audience’s needs, emotions, and experiences
2
Break free from creative blocks and inconsistency
Embrace a structured process to guide your creative work, ensuring continuous growth and fresh ideas
3
Assess and refine your work before it goes live
Learn to pivot and adjust your creative vision with what works, ensuring you deliver real value
4
Stand out in a crowded creative world
Develop key strategies to clearly articulate the unique value of your work to attract new clients and collaborators
PROGRAMME TIERS
TIER 1
Essential
for Creative Individuals
who want to land their first big client
✓ Assess your audience fit
✓ Clarify your signature offer
✓ Adjust your core messaging
€99
per session
or €999 for all 12 sessions
TIER 2
Advanced
for Creative Teams
who want to reimagine their business
✓ Reevaluate your positioning
✓ Validate your value proposition
✓ Fine-tune your client pitch
€199
per session
or €1999 for all 12 sessions
EMPOWERING YOU TO
Unlock the full potential of your Creative Venture
REFERENCES
Adam
Aspiring entrepreneur from Poland
“I wish they’d taught this at Uni—this programme gave me real confidence to break through and pitch my first project!”
Lucie
Early-stage creative from Czechia
“My portfolio finally has a clear direction and unique voice—and I landed already my first client before finishing even the programme!”
Johann
Freelancer from Germany
“I now evaluate my work more critically and communicate my USP to clients more persuasively. Worth every penny spent!”
Siobhán
Solopreneur from Ireland
"The programme helped me open up new doors, refine my business direction and develop an offer I’m finally proud to pitch."
Antoine
Startup founder from France
“I can not recommend it more! This framework helped us reframe our vision, leading to independently securing our first funding round!”
Charlotte
Business owner from the UK
“A true game-changer that streamlined how we run our business today, increasing our client retention by an astonishing 15%!”
YOUR FAST TRACK
From idea to real-world impact
CONTACT
Ready to build something extraordinary?
Start the conversation today to discover how Design Axiology can help you evolve your creative venture
© 2025 Design Axiology™ – All Rights Reserved
